Brittany Pickrem: Boosting Your Brand Online 

Brittany Pickrem is the owner of virtual boutique branding company Brittany Pickrem Branding and Design based in Halifax, Nova Scotia, Canada.

Brittany has been helping her clients show up powerfully in their business for over a decade and is passionate about creating outstanding brand experiences both online and in-person.

She works virtually with entrepreneurs, community leaders, change-makers, and business owners providing sophisticated visual brand and graphic design services to boost their brands across the globe.

Brittany joins me today to share her professional journey from working as a graphic designer in a large advertising agency to recognising that she needed to move into a role that aligned better with her values and where she could help the ‘good guys.’

She shares her top tips for working remotely and how the Covid-19 pandemic has given her a new perspective on what is working well and what could work better in her business.

Brittany also shares what she does to keep moving forward positively, even on days where everything is going sideways.

“You don’t always have to be in the same country, the same province, the same room as somebody to provide them with a fantastic experience.”

Brittany Pickrem

This Week on The Power to Live More Podcast:

  • How Brittany found her niche in helping entrepreneurs and small businesses
  • Why working in a big advertising agency wasn’t for her
  • How Brittany realised the importance of design to people’s personal brands
  • Why it is crucial for her to work on projects that light her up
  • How she plans her projects with current clients to create transformation for the better
  • The tools and apps that help Brittany in her business
  • How to be consistent when creating your brand
  • Why you should have a brand style guide and a solid strategy behind your visual brand
  • How Brittany learns and improves professionally
  • Why you need to nourish both your creative side and your entrepreneurial side

Resources Mentioned:

Connect with Brittany Pickrem:

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Show notes provided (brilliantly, my words not theirs!) by Lidwell Writing Services, LLC

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